Several months ahead of us the C2C Selling Team launched a vertical configuration flow for cell phones. The existing research and testing conducted by my colleague and her partners, as well as her foundational interaction concepts, were instrumental to our success throughout the planning and design phase for vehicle selling.
We launched the new simplified listing form in Q4 of 2015. The new vertical selling experience, supporting pre-sign on, enhanced SEO benefits, and a clean touch-friendly UI across devices is planned to launch Q1 of 2016. The vertical experience supports cars and trucks, with support for motorcycles, ATV’s, boats, airplanes, and trailers in the updated simple listing form. Rollout and localization included US, CA, CAFR, DE, AU and UK.